Recently, I watched an interesting YouTube interview on the “Firing Line with Bill Kutik” channel where Bill Kutik talked with Melanie Lougee, Gartner’s VP and HR analyst. They were discussing the results of Gartner’s survey on HR Software and the implications of SAP, ORACLE and WORKDAY software having very similar scores.
Melanie Lougee stated that the survey was carried out comparing a 1 to 5 point score attached to modules for each of the basic HR processes by the users of software products. She said, no standard measurement technique to measure the functionalities of each product against a certain criteria was applied, therefore this survey would not say anything accurate about “how good” the products are compared to each other. She pointed out that potential buyers should identify their own requirements, compare the products’ functionalities according to those requirements, analyze the costs and then make their decisions accordingly.
I happened to see an old commercial by one of the retired mobile phone companies saying “You will be able to watch TV everywhere using your mobile phone.” The exaggerated mimics on the faces of players seemed funnier than ever to me thinking what a simple feature they were talking about. Furthermore, the fact that such an innovative company of that time just ceased to exist a few years later is another discussion point.
You may ask how the two paragraphs above are related with the issue of HR software selection. Any software selection involves evaluation of the functionality. Gartner’s survey was about measuring customers’ perception of functionality in leading HR software products. When I saw this old commercial emphasizing an innovative functionality, I thought it would be a good analogy to discuss “functionality” and its role in our HR software selection process.
Graham Bell invented the telephone in 1876. Within four years after Graham Bell and Thomas Watson talked over a wire, in 1880, around 70,000 people in 35 states in the U.S. were able to communicate with each other from their houses. This was a great functionality. Spreading of this functionality throughout the world, inclusion of wireless and satellite communication and expansion of the internet has taken this functionality so far, that people could talk, chat, make video calls and watch on demand TV anywhere in the world, even in the middle of a desert or a wild forest.
Remember, the basic functionality was two people talking with each other remotely. We still need that basic functionality, but with some additions, as you can imagine. Can we still use that first phone today and say we are happy with the functionality? If we sell that antique device at a good price and buy very modern mobile phones, yesJ. Just imagine what Graham Bell and Thomas Watson or the people around them would have said if they were asked about their satisfaction level of that device. I would assure you that their score would have been higher than the score that any modern man would give for a modern mobile phone.
The point is:
1. The satisfaction level of a user about any product is limited to what he/she can envision about the product.
2. Comparing the satisfaction scores of two different persons about two different products in two different environments does not say anything accurate about the comparison of those two products unless there is a standard, widely-accepted set of evaluation criteria used in the survey, especially on functionality.
As for the evaluation of HR software, there is no standard, reliable and officially accepted measurement methodology that I am of aware of, that can be used to compare the functionalities of two or more HR software products. All the surveys are based on subjective perceptions of the participants. If you decide solely based on the results of these surveys, then you are not making a wise decision, but you are just following a certain percentage of a certain type of crowd. Comparisons and the preference of participants will surely take you somewhere, but you will never know whether that choice is the right one for your case and requirements, especially in this cruel world of wise perception manipulations by marketing people. That is why I wanted to give you a brief list of things to watch out for if you are on the verge of making a similar decision:
1. First of all, you should have some knowledge of the subject you are expected to make a decision on. Answer this question to yourself honestly. You may need to consult reliable independent professionals to make better decisions.
2. Try to benchmark with successful organizations similar to yours in size and functionality. Analyze the functionalities they thought they needed. Learn which ones they really needed, which ones they wasted time and money on and why. Check if you can write similar success stories or make better ones. Try to determine if you need to aim for such a success story, first.
3. Analyze the maturity level of your HR processes. Determine the ones that needed improvement. Check how flexible your organization is to adapt to changes in your existing processes if the software requires you to do modifications. Try to determine the cost of those modifications, too, and then decide whether it will be worth the cost.
4. Try to locate every vendor that can meet your requirements, and meet with them. They will all give you different perceptions. Listen to them and adapt what they say to your situation.
5. Try to collect the following data about the vendors and their solution and try to assign scores to each of them in a standard approach:
6. When you carry out your meetings with the potential vendors and evaluating their products, try to be as clear as possible about the following:
7. Try to come up with a reasonable and implementable project plan. Do not start anything before you complete your own homework.
8. “Do not mistake slogans for solutions.” Try to analyze cool and easy looking applications in more detail.
It has been quite common for managers to decide and act fast, thinking that the competition is doing the same thing and the time is limited. This leads many managers to choose the applications that seem to be implemented faster. But if you are planning a long term career in this profession even if it is not in the same organization, your decision and its results are going to follow you everywhere. I am sure the managers of the company that foresaw the TV functionality on the mobile phone are still thinking about what they did wrong.